Huawei Consumer Business Group today announced it has shipped over 100 million smartphones worldwide in 2015, cementing its position as one of the top three consumer device companies in the world.
Over the last five years, shipments of Huawei’s smartphones have increased more than 3,000 percent, from 3 million in 2010 to 100 million in 2015. This year’s performance represents an important achievement as Huawei continuesto grow and launch several global flagship devices each year that are focused on the premium market and integrate the best in creativity, design, fashion, photography and performance.
In 2015 Huawei recorded a 30 percent increase in its mid-to-high-end smartphone shipments, including:
• Through September, 4 million P8 smartphone shipments, 7.5 million P7 smartphone shipments, and 6.5 million Mate 7 smartphone shipments.
• The launch of Huawei’s Mate S smartphone, which was sold in 48 countries across Asia and Europe and Europe.
• Huawei’s Nexus 6P smartphone made in collaboration with Google, which made headway in North America.
• The Mate 8 smartphone, which was launched in China in November.
This success is a result of Huawei’s extensive research and development efforts, diversification across markets, omni-channel strategy and the brand loyalty inspired by its products.