The range features various pieces made almost entirely in South Africa. Daniel, who designed the graphics for the range took inspiration from Shelflife’s 10-year history and combined it with his love for the outdoors. The co ordinates used in the graphics are the actual map locations from the original Shelflife store, which was located on Loop Street to the new location in Longmarket Street.
Whilst designing the pattern for this release, Daniel managed to include the actual land contours of where the old location and new location are situated. Finally, the morse code used as a graphic element translates to “Celebrating 10 years of Shelflife, a Collaboration between Shelflife and Daniel Ting Chong.”
Take a peek below to see the Shelflife x Daniel Ting Chong full range dropping at Shelflife (Joburg and Cape Town) and online, on Thursday, 06 July 2017 at 6pm.
Shelflife x DTC Packable Anorak Orange & Black – R1499 each Sizes: S, M, L, XL
Packable front pocket anorak, made with bonded micro polyester fabric with all over graphic range elements print – made in Cape Town.
Shelflife x DTC T-shirts Orange/White & Black/Orange – R289 each Sizes: S, M, L, XL
100% combed cotton fabric with a soft water based ironable print.
Shelflife x DTC Backpack – R2899
65 litre waterproof backpack, militiry grey ripstop fabric.Features include padded back support and stainless steel rods for extra support – made in Cape Town.
Shelflife x DTC Multi tool – R449
Co ordinates representing the new location of the Shelflife Cape Town store. Multi tool functions: knife, bottle opener, file, pliers screw driver and many more.
Shelflife x DTC Beanie Orange & Black – R249 each
Heavyweight beanies knitted exclusively for Shelflife- made in Cape Town.
Shelflife x DTC Bottle – R189
Stainless steel water bottle, with all over graphic print. Includes carabiner clip.
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