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PUMA teams up with Barbie for a Women’s Collection


PUMA teams up with Barbie for a Women’s Collection

Inspired by classic ‘90s gear

PUMA and Barbie are back with an exciting capsule collection to celebrate 60 years of the famed doll with a special edition NOVA x BARBIE sneaker pack, inspired by classic ‘90s gear with retro logos, loud pops of colour, and throwback vibes.



The PUMA Nova x Barbie sneaker features chunky sculpted tooling with a stylish gradient midsole spray, while the slim feminine upper of mesh with suede and leather overlays are playfully decked with Barbie graphics. Dropping in PUMA White – Orchid Pink colourway, the NOVA x BARBIE sneakers for women and kids pay homage to PUMA’s iconic sporty and chic aesthetic.

The collection also extends to on-trend apparel such as a sporty PUMA x Barbie XTG Track Jacket with a full zip closure system, a Tee in candy pink, sporty leggings and short tights.

Look out for the PUMA Nova x Barbie Collection, as well as the sneaker  to release on Friday, 05 April 2019 at:

  • Madaiza
  • Lemkus
  • and selected retailers

The sneaker retails for R2299.


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