The judging for the 18th Annual MTN South African Music Awards has been completed, and the stage is being set for another star-studded celebration of music on 29 and 30 April 2012.
The nominees will be announced on 8 March 2012, toasting the cream of South African music across 32 categories.
Recently appointed South African Music Awards CEO Randall Abrahams said that he was “happy with the number of entries received that was on par with previous years. This shows the resilience of the local music industry and the amount of talented artists engaged in producing music”.
This year, the MTN SAMAs will be returning to Sun City in the North West Province, where the event has been staged successfully for a number of years.
South African music’s biggest occasion will now take place on a Sunday and Monday night. This development, explained Abrahams, was aimed at simplifying and streamlining the mammoth event’s production and logistics while broadening the potential television audience.
“We are in the advanced stages of planning a professional event of the highest standard that befits the stature of the MTN SAMAs as South African music’s premier event,” he said, adding that further details of The 18th Annual South African Music Award Celebration would be revealed in the build-up to the awards.
Sun International’s Sue Klerck expressed her excitement about the MTN SAMAs’ return to Sun City.
“As Africa’s Kingdom of Pleasure, Sun City is honoured to once again be hosting one of the most prestigious entertainment awards on the continent. The Superbowl is ready and waiting for another celebration of South Africa’s best!”
The MTN SAMA 18 production team has been hard at work for several months, crafting an event to remember.
The core team includes: Vertical Limit Productions (live show and TV Production), Praekelt (social media and digital platforms), Fandam Design (design and concept development), Speakers Corner (Public Relations and Media Liaison), Styling Concepts (goodie bags and lifestyle experiential elements) and Trans Digital (digital live streaming of the awards).
For Updates: on 18th Annual MTN SAMA Awards, visit www.samusicawards.co.za, and by following or liking SAMusicAwards on Twitter and Facebook.