adidas Originals is celebrating its most raw and authentic classic icon, the Campus silhouette. A shoe that was claimed for the street from sport, the suede style with the 3-Stripes mark embodies a fearless spirit. Connecting to the creative intuition of the downtown scene, Originals collaborates with Blondey McCoy, Na-Kel Smith, Tavia Bonetti and Tiffany Lighty to celebrate the brave, bold attitude of the Campus shoe in the No Time to Think campaign.
Since being introduced in the 1980’s, with its roots in sport, the Campus shoe became the coveted shoe off the basketball court. Debuting in a bold palette of burgundy and green, the shoe was a favorite amongst the emerging downtown creative scene. Today, the Campus shoe continues to embody the original raw, authentic and straightforward attitude but re-imagined with a new relevancy. The classic trefoil logo is celebrated with a new narrative, encouraging a new community to act without hesitation and to not think twice.
The Campus will release in a refined suede offering in Core Black, Aqua Blue, and a women’s exclusive nubuck Grey colourway each featuring essential white contrast three stripe branding, original ‘CAMPUS’ branding on the side panel, and pre-aged vintage off-white outsole tooling.
You can grab your favorite classic adidas Campus colorway on Thursday, 15 June 2017 at select local retailers including Jack Lemkus and Shelflife.
In the meantime check out image below:
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