We dropped a hint on this late last year, and now it’s official – we now have WhatsApp for Business.
This is simply WhatsApp platform made specifically for businesses/companies to connect with customers.
That’s more interesting because we’re now going to see companies (especially these service providers) hire people to just sit and manage their WhatsApp profile. How cool is that for a job…
So what’s on this WhatsApp Business?
– Business Profiles: Help customers with useful information such as a business description, email or store addresses, and website.
– Messaging Tools: Save time with smart messaging tools — quick replies that provide fast answers to frequently asked questions, greeting messages that introduce customers to your business, and away messages that let them know you’re busy.
– Messaging Statistics: Review simple metrics like the number of messages read to see what’s working.
– WhatsApp Web: Send and receive messages with WhatsApp Business on your desktop.
– Account Type: People will know that they’re talking to a business because you will be listed as a Business Account. Over time, some businesses will have Confirmed Accounts once it’s been confirmed that the account phone number matches the business phone number.
No need to panic, continue using Whatsapp
People can continue using WhatsApp as usual — there’s no need to download anything new. And people will continue to have full control over the messages they receive, with the ability to block any number, including businesses, as well as report spam.
WhatsApp Business will officially launch around the world in coming weeks, for now, it’s only available in Indonesia, Italy, Mexico, the U.K. and the U.S.
Below are screenshots of how new profiles look like :
images: thenextweb
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