Pop culture icon Hello Kitty is the latest in a series of 2018 collabs for the 50th Anniversary of PUMA Suede.
The 40-year-old Japanese brand brings the cuteness factor to PUMA sneakers, apparel and accessories to create the PUMA x HELLO KITTY Suede collection.
The PUMA Suede was born in 1968 and has long established its iconic status in the sneaker world. Now, we see the silhouette at its cutest with the PUMA x Hello Kitty Suede Classic with radiant red detail popping against a Hello Kitty pattern, with a chunky white sole – available in adult, junior, pre-school and infant sizes.
Everything about the collection, from the red bow-toms to her milk bottle icon, pays homage to Hello Kitty, the little girl from London who loves fresh-baked cookies and Mama’s apple pie. Bold colours, cheeky graphics and fun, intricate details make this offering uniquely endearing.
We’ve seen the Suede get funky, fresh, chic and sporty. Now, we see the silhouette at its cutest. The PUMA x Hello Kitty Suede Classic toebox, tongue, laces, heel and Formstripe are a radiant red, popping against a Hello Kitty pattern and a chunky white sole. A notable detail includes the red bow-toms that showcase Hello Kitty’s signature bow, beaming through translucent outsoles. The PUMA x Hello Kitty Suede Classic shoes are available in adult and junior, pre-school and infant sizes.
Apparel pieces round out the PUMA x Hello Kitty capsule collection. The PUMA x Hello Kitty Tee in white with the collab logo is all charm, while a red-white T7 set is peak adorable. The PUMA x Hello Kitty T7 Hoodie in red features the iconic 7cm stripe along the shoulder and arms with the trademark logo on the front and back. The PUMA x Hello Kitty Pants, also Red with the T7 stripe, feature a small Hello Kitty icon on the front right leg and her classic milk bottle icon on the back of the left hip.
Matching apparel and accessories complete the collection which drops on 8th February at PUMA SELECT, X-Trend Store and Jack Lemkus.
576730 02 – PUMA x Hello Kitty Tee – R699
*576734 05 – The PUMA x Hello Kitty T7 Hoodie – R1 299 (Release date TBC)
576733 05 – PUMA x Hello Kitty Pants – R999
366306 01 – PUMA x Hello Kitty Suede Classic (Adult) – R1 999
366463 01 – PUMA x Hello Kitty Suede Classic (Junior) – R1 499
366464 01 – PUMA x Hello Kitty Suede Classic (Pre-school) – R999
366465 01 – PUMA x Hello Kitty Suede Classic (Infant) – R899
021496 01 – PUMA x Hello Kitty Cap – R299
075523 01 – PUMA x Hello Kitty Gym Sack – R499
075388 01 – PUMA x Hello Kitty Backpack – R1 099