Leading athletic and footwear brand ASICS announced the launch of ASICSTIGER apparel in South Africa.
This is the brand’s first foray into the lifestyle clothing sphere in South Africa, however the range has a long global history.
ASICSTIGER™ is a lifestyle brand in the fusion of Japanese heritage and modern flair. With designs ranging from updated classic silhouettes to new styles and collaborations with like-minded artists and cultural connoisseurs, the spirit of Japan continues to resonate in each new collection.
ASICS is launching the legendary line in association with leading recording artist K.O as brand ambassador.
Drawing inspiration from the authentic Japanese heritage of ASICS, ASICSTIGER is a lifestyle brand that takes a street-inspired approach to classic footwear and apparel silhouettes. Art, music, fashion, and Japanese culture influence the ASICSTIGER vision, often celebrated through exclusive collaborations with renowned designers and artists all over the world.
The range is currently exclusively available through superbalist.com and the South African launch brings the continent in line with other regions. New items will be added to Superbalist over the coming 3 weeks.