INTRODUCING CONVERSE X JUST DON, THE FIRST STYLE-DRIVEN CAPSULE INSPIRED BY THE NOTORIOUS ERX
Photography and Styling: Jack Lemkus (www.jacklemkus.com)
Featuring: Cape Town’s very own Rolo Rozay
Don C has linked up with Converse to bring back the icon ’80s, ultra-chunky ERX Hi basketball sneaker.
The nine-piece collection incorporates basketball heritage in colour-blocking, adopted and interpreted by Don C.
Converse is introducing the first style-driven expression of the ERX, a sneaker that epitomized the over-the-top basketball style of the late 1980s, with designer and style trendsetter, Don C.
As Don C walked back through the Converse archives, he was immediately drawn to the ERX, through his own personal memories of the silhouette and love of the sport. Recalling the shoe’s championship pedigree, as it capped a decade when Converse athletes defined title-winning, he was reminded of the cross-cultural, on and off court adoption it enjoyed, even after it disappeared from the Converse lineup after only three years.
Combining inspiration from the sneaker’s defining cultural moments with Just Don’s signature aesthetic, the ERX is constructed to bring style to the forefront. Crafted as the centerpiece of the collection, the sneaker is reborn with its original 22-panel construction in a white hair-on-hide pony hair upper, embellished with gold jewel Star Chevron and “DONS” logo – a cheeky play on the original “CONS” logo – on the ankle in colorways that hint to the collection’s full color palette.
Remixing heritage basketball colour-blocking, the collection enables bold, mix-and-match style statements. Don C’s signature sweat short is crafted with heavy cotton French terry, an oversized Just Don logo across the front panels, tonal leopard print accents, satin stitching, and gold zippers, which carry through in the nylon track pant, which is crafted with full-length zippers that run down each leg.
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The graphic tees feature an oversized wildcat graphic with accents of embroidered lurex, metallic embroidery, and tonal leopard prints, as does the hoodie, which also hosts a chenille basketball patch on the back and rubber print ball on the sleeve.
The Converse x Just Don Collection will be available online on JACKLEMKUS.COM at 10:00am on Saturday 24th November 2018.
CONVERSE X JUST DON ERX – R1999,00 (Mens sizes only)
CONVERSE X JUST DON TEES – R499,00 (Mens sizes only)
CONVERSE X JUST DON HOODIE – R1599,00 (Mens sizes only)
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