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PUMA launches the “Mile Rider” sneaker with Winnie Harlow

Fashion

PUMA launches the “Mile Rider” sneaker with Winnie Harlow

Accompanied by summer-ready pieces.

Starting off as one of the first jogging shoes in the 80s, the Rider has a long history in the PUMA family. Influenced by ‘90s branding and jet-ski inspired graphics with retro inspiration, the Mile Rider features bright pops of colour, a synthetic leather look, patent overlays and pink checked print on the base.

 

 

Comfortable cushioning makes the Mile Rider the perfect shoe for outdoor adventures and time in the sun, whether safely strolling near the ocean or hanging out in your own back yard.

The shoe is bold and fashion-forward, much like PUMA’s newest ambassador Winnie Harlow.

“The Mile Rider has become my new favourite sneaker,” says Winnie. “I love the sporty look, the colour combination, and how comfy they are – they are definitely summer ready.”

The PUMA Miler Rider sneaker (in PUMA Black-Elektro Green colourway) is now available through PUMA.com, PUMA stores, Superbalist, The Cross Trainer, Side Step, sportscene and selected retailers.

The PUMA Miler Rider sneaker (in PUMA White-PUMA Black colourway) is also available through PUMA.com, PUMA stores, Superbalist, sportscene and selected retailers.

The retail price is set at R1600.

The silhouettes are accompanied by summer-ready pieces which include Track Jacket, Track Pants, Bra Top and Biker Shorts.

 


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