Irish fashion designer Simone Rocha has linked up with giant retailer H&M to launch a special collection of womenswear, menswear, and childrenswear.
The collection is an amalgamation of a decade of design – a cross-pollination of Rocha’s sensibilities and signatures. A tribute to Ireland, Hong Kong, texture, shape, tactility, history, family, intimacy and joy.
For women: there are tulle dresses in pinks, tartan and classic black. There is a special fil coupe floral dress, with full puff sleeves, and day dresses in organic cotton with broderie anglaise detailing. For outerwear, there are classic trenches, and, as is signature in Rocha’s collection, a special pink coat, here in sparkling tweed. Apron tops and dresses in tulle can be layered over other items; from slim dresses, to check trousers and short cloque dresses. There are cosy bubble knits, and wool cardigans with pearl decorations around the neck. Everywhere, there are classic Rocha elements; special tinsels, sparkling embellishments, floral motifs, frills and spherical cut-outs and full skirts blooming from neat waists. This is a rounded collection; for every day, there are spongy hoodies and joggers, and jersey t-shirts embellished with pearls.
For menswear: debut, there are riffs on her classics; a reworked trench, with pearl embellishments on the collar, a rounded summer parka, Aran knits and cardigans, classic wool suiting and a vibrant checked blazer with matching drawstring trousers. There are shirting, hoodies and t-shirts in colour pallets of white, pink and black as well as some printed with photographs by Jacob Lillis, a long-term collaborator of Rocha’s.
Childrenswear: collection includes miniaturised versions of some of her classics, including smocks and frill dresses. There are Aran knit jumpers, cosy cardigans with pearl shaped-buttons, soft joggers and sweatshirts, and a button-through puffer, in pink floral, crafted from recycled polyester. The tartan that runs through the collection reappears on tiny dungarees.
Look out for the Simone Rocha x H&M collection to release on Thursday, 11 March 2021 at H&M Stores (Sandton City and V&A Waterfront).
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