Editorial: Behind The Scenes for adidas #EnterOzworld campaign

Photography & Video: thabothabiso

We were invited to be part of the adidas #EnterOzworld campaign shoot, which took place in April 2022 at the adidas Flagship store in Sandton City.

Our role was to capture the behind-the-scenes while the campaign was being shot with several individuals, including the likes of Shekhinah, Pamela Mtanga, Zoliswa Mbadu, Lesego Mtsolongo, amongst others.

Feel free to browse below the behind-the-scenes of the #EnterOzworld campaign shoot.

The OZWORLD line-up consists of new takes on adidas’ classic OZWEEGO and OZELIA, as well as the newly launched OZNOVA silhouette.


The OZWORLD collection is available at adidas.co.za and select adidas stores from R1899–R2499.



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