Soon, fans will have the chance to step into the worlds of their favorite Netflix series and movies with the opening of Netflix House, an experiential entertainment venue that brings beloved titles to life.
Building on previous live experiences for “Bridgerton,” “Money Heist,” “Stranger Things,” “Squid Game,” and “Netflix Bites,” Netflix House will create an unforgettable year-round venue for exploring popular stories and characters beyond the screen. The first two locations are set to open at King of Prussia in Pennsylvania and Galleria Dallas in 2025.
“At Netflix House, you can enjoy regularly updated immersive experiences, indulge in retail therapy, and get a taste — literally — of your favorite Netflix series and films through unique food and drink offerings,” says Marian Lee, Netflix’s Chief Marketing Officer. “We’ve launched more than 50 experiences in 25 cities, and Netflix House represents the next generation of our distinctive offerings. The venues will bring our beloved stories to life in new, ever-changing, and unexpected ways.”
Netflix selected the locations because they are part of two of the most popular shopping centers in America, boasting hundreds of retailers, high foot traffic, and proximity to major cities. Both Netflix Houses will occupy former department store locations and span footprints of more than 100,000 square feet. Outside these expansive spaces, fans will be treated to some eye-popping sculptures and a mural mash-up of characters from their favorite Netflix titles.
Inside, fans can expect a vibrant environment filled with interactive experiences, themed retail shops, and food and drink offerings that reflect their favorite Netflix shows and movies. The combination of constantly evolving attractions and interactive elements will make Netflix House a must-visit destination for entertainment lovers.
Share your thoughts on this article and join the conversation on Twitter or Facebook.
