4TH STREET WINES BRING THE EXCITEMENT WITH THE LAUNCH OF NEW 440ML CANS
4th STREET Wines, South Africa’s leading sweet wine, is thrilled to introduce its new 440ml cans, offering Mzansi a fresh and convenient way to enjoy their favourite sweet wine.
Always tuned into what their consumers want, 4th STREET has delivered a ready-to-go option that keeps the same quality, sweet, flavourful taste everyone knows and loves.
Grab your fave 4th STREET Can and BRING IT! Available in Natural Sweet Red, White, and Rosé.
In true 4th STREET fashion, the brand brought excitement to the launch with a CGI stunt in one of Johannesburg’s most iconic landmarks—Ponte Tower. The digital installation featured Ponte Tower covered by a massive 4th STREET-branded cloth, which was then lifted by helicopters to reveal giant, ice-cold 4th STREET cans in three awesome flavours perfectly fitting inside and on top of Ponte Tower. One of South Africa’s up-and-coming social media influencers—Sphumelele Ndlovu— was there to snap the action and spread the word about the exciting new 4th STREET cans making waves in Jozi.
NIPHO SHONGWE, 4TH STREET WINES BRAND MANAGER, SAYS,
“4th STREET Wines is all about staying tapped into what our consumers are looking for. We’re always on the lookout for creative ways to ramp up the experience. We’re excited to introduce our new cans, delivering the same quality sweet wine taste Mzansi knows and loves, but in a convenient can format. The 4th STREET wine cans are perfect for anyone looking for something flavourful and on-trend – just like our 4th STREET Fam!”.
4TH STREET WINES ARE AVAILABLE AT LEADING RETAILERS NATIONWIDE.
To learn more about 4th STREET Wines and their latest news, visit 4thstreet.co.za. Follow 4th STREET Wines on Twitter, Facebook, and Instagram, and look out for the hashtags #4thSTREET; #Go4th; #BringIt; #4thStreetCans
