Savanna Cider is shaking things up this January with #TryJanuary—a fresh, playful take on Dry January. Because let’s be real: resolutions are absolute, human nature is not.
Savanna’s #TryJanuary celebrates the art of trying, ditching the pressure of perfection and embracing the spirit of curiosity, adventure, and the occasional wobble.
This campaign is all about encouraging people to try to make an effort—no matter how big or small—to explore new habits, skills, or goals while enjoying our beloved crisp, dry, quenching taste of Savanna 0.0 Alc Free (or Savanna Dry). Both variants will be on promotion over the two longest months of the year, because ‘Ja neh, it’s all about the balance’. Look out for the Savanna #TryJanuary bundle deals on Savanna 0.0 Alc Free and Savanna Dry at retailers and bottle stores nationwide.
JOIN THE MOVEMENT AND START MOVING
What if there was a walking app that rewards your steps with ice cold bevs? Well, there is!
The Savanna SAVA app is a fun way to walk yourself to your share of R350 000 in cash. And who doesn’t need that in “Januworry”?
- Sign Up & Join the Community: Head to SavannaTryJan.co.za to sign up and complete the weekly walking challenges.
- Win Rewards: Get rewarded for your efforts with weekly challenges and exclusive Savanna merch. Because trying deserves a little something extra.
- Take on the TryAthlon: Participate in Savanna’s playful take on a triathlon—with events and activities that celebrate trying, not competing. It’s fitness for the fun-loving.
- Pop-Up Events: Keep an eye out for pop-up events across the country where you can share your #TryJanuary wins (and fails!) with fellow Savanna fans.
Because in the end, it’s not about what you achieve—it’s about the joy of giving it a go. So, grab a Savanna, raise your glass, and toast to trying.
Savanna – It’s dry, but you can drink it.”
Savanna promotes responsible drinking. Not for persons under 18.
Share your thoughts on this article and join the conversation on Twitter or Facebook.