Bad Bunny expands his adidas partnership with the Adizero SL 72, a bold design merging the classic ’70s SL 72 upper with a modern Adizero sole for a fresh, two-era reinterpretation.
The Adizero SL 72 gets a vibrant refresh as Bad Bunny and adidas roll out three colorways, each telling its own story.
First up, “Active” leans into the shoe’s sporty roots with a retro-inspired palette. Its blue and white upper recalls classic adidas runners, while the yellow-and-black accents nod to the 2008 Adios Neftenga, recently brought back to life in collaboration with Wales Bonner.
Next comes “Comfort,” the calm in the collection. Wrapped in all-white, it feels airy and soft, almost like walking on clouds. In complete contrast, “High Fashion” goes full statement, pairing maroon, orange, blue, and green into a palette that’s as daring as the name suggests.
To launch the collection, adidas and Bad Bunny leaned into the concept of “Shift the Timeline.”
Through layered photography, mixed-media details, and nods to past and present, the visuals reflect the sneaker’s DNA—a mash-up of heritage and future-forward design.
Look out for the Bad Bunny x adidas Adizero SL 72 to release soon.
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